Insights

Field notes from the revenue engine.

Practical, no-fluff perspectives on what actually moves the needle for founder-led or family-owned firms, system fragmentation, founder bottleneck, GTM, RevOps, succession.

Latest

Latest from the field.

The newest thinking on what actually moves the needle for founder-led or family-owned firms, as the patterns keep shifting in 2026.

Your 2027 plan is your 2026 engine in a new suit

Next year's plan is usually this year's actuals plus a percentage, a number with no reason attached. Start from the engine number, add only named, dated changes, and the gap to your ambition number is the size of the work.

Field reports

Field reports.

Longer-form deep dives on the state of founder-led or family-owned B2B revenue. Updated as the market shifts.

The 2026 Founders Report: Harder Money, Better Tools, Smaller Teams

One year after the 2025 series. Capital got harder, AI productivity got real, and the survival profile of founder-led B2B firms in 2026 looks structurally different. The diagnosis and the playbook for the back half of the year.

The foundational 2025 series

The Founder's Dilemma: Success Becomes a Ceiling

Founder's Syndrome: where leaders hold tight to every detail, resist change, or struggle to let go, can quietly stall progress. Recognizing the signs is step one.

Agile Growth Strategies for Founder-Led Companies

Staying nimble is the lifeblood of every founder-led company. When markets shift overnight, being able to pivot, without hesitation, sets true leaders apart.

Notes from the field

Field notes.

Thought leadership and earlier pieces on revenue ops, sales leadership, alignment, succession, and the changing SaaS landscape.

Your 2027 plan is your 2026 engine in a new suit

Next year's plan is usually this year's actuals plus a percentage, a number with no reason attached. Start from the engine number, add only named, dated changes, and the gap to your ambition number is the size of the work.

Growth that compounds

The best quarter in company history, and the room can't explain it. Why compounding beats acceleration.

Count the deal-breakers

The gut-check I give a founder about to hire his third sales lead in two years.

More fuel in a broken engine

If you already cut marketing and revenue is still stalled, the problem was never marketing. The next hire, agency, or tool you're about to sign won't fix it either.

Insights for Founder-Led Businesses on the Road to Exit Success

Five practical insights for founders thinking about the next chapter, start with the end in mind, focus on value creation, invest in infrastructure, document your legacy, seek expert guidance.

Never Promote Top Performers!

The Peter Principle in action: sales success doesn't equal leadership ability. Why default promotions burn the organization twice.

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Short, infrequent notes for founders and operators. No automation slop, no growth hacks.

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